Perspectives

Fractal's team of experts is focused on the the trends and ideas shaping industry-specific software, and regularly publishes reports on their insights into the world of vertical SaaS. Sign up for our newsletter so you'll never miss a report.

State of Vertical SaaS Report Cover

State of Vertical SaaS 2022

Fractal’s annual State of Vertical SaaS report analyzes key trends and events in industry software. The report provides performance data on vertical SaaS companies in both public and private markets plus insights into major investment rounds, public offerings, and M&A activity.

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Fractal Guide to Vertical SaaS Metrics

Guide to Vertical SaaS Metrics

Fractal’s Guide to Vertical SaaS Metrics is a detailed overview of the financial metrics and KPIs that are crucial to understanding and optimizing an industry-software business. The guide is accompanied by a downloadable template that can be used to create a detailed financial model of a vertical SaaS business

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Guide to Vertical SaaS Tech Stack

How to Choose a Vertical SaaS Tech Stack

Fractal’s Guide to Choosing a Vertical SaaS Tech Stack is a comprehensive overview of the key technology decisions founders must make during the early days of their company. It is based on case studies of several vertical SaaS founders who shared their insights on how to build a robust tech stack.

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The Vertical SaaS Fintech cover

The Vertical SaaS Fintech Playbook

The Vertical SaaS Fintech Playbook is an in-depth introduction to the use of embedded financial services to expand an addressable market. The playbook aims to provide vertical SaaS founders with proven strategies for leveraging different fintech products in their software and includes unique insights from several leaders in the fintech sector.

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State of Vertical SaaS 2021

State of Vertical SaaS 2021

Fractal’s annual State of Vertical SaaS report analyzes key trends and events in industry software. The report provides performance data on vertical SaaS companies in both public and private markets plus insights into major investment rounds, public offerings, and M&A activity.

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